North Bay Produce Brings Ample Promotional Opportunities for National Blueberry Month

TRAVERSE CITY, MI – Warm weather, outdoor gatherings, and a burst of blue in the produce department. These are all signs of an awaited celebration that takes place during the month of July: National Blueberry Month. Luckily for retailers and consumers alike, North Bay Produce’s blueberry program is looking strong for month-long merchandising plans.

July ignites a prime opportunity to promote blues in larger packs, like our 18 oz and 2 lb presentations. Our current production in Michigan, Oregon, Washington, and British Columbia will offer our customers consistent volumes and quality on both conventional and organic blues. Each of these locations has reported a great pollination period, which should translate to a good-quality crop and an excellent eating experience.

With steady volumes in the market, organic blueberries should be promoted more than ever before in the month of July.