Bobalu Discusses Santa Maria Crop Update

From And Now u Know | 1 August 2023

Overview of strawberries from California in the U.S. market, complemented by charts from Agronometrics. Original published on July 31, 2023. 

SANTA MARIA, CA – Believe it or not, August is already knocking at our front doors, and it’s bringing high temperatures with it here in the Northern Hemisphere. As the year progresses, Bobalu is reporting great-tasting—and looking—strawberries to keep consumers satisfied as they try to beat the heat.

Heading into August, the grower says that volume is tight coming out of its Santa Maria, California, growing region, but the temperatures are optimal, an update stated. After spending time in the fields assessing its ranches and checking the summer crop, the supplier notes healthy plants.

strawberry volumes by or 2

Source: USDA Market News via Agronometrics.
(Agronometrics users can view this chart with live updates here)

Moving forward, Bobalu remains focused on maintaining a tight harvest schedule, and its quality control team is monitoring quality, color, and sizing to ensure the best pack every day.

The grower is pleased with its summer-planted fields, which will come into season at the end of August, just in time for Labor Day.

The News in Charts is a collection of stories from the industry complemented by charts from Agronometrics to help better tell their story.

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