Apples in Charts: Is Honeycrisp’s reign over?

In a recent ‘In Charts’ we called the Honeycrisp variety the “queen of the US”. This was because, historically, it has had the highest prices per kilogram out of all apple varieties in the market. The variety has significantly set itself out from the rest.

But this article shows how the scene is changing and prices have plummeted for the Honeycrisp in the past few months.

Prices have hit an all-time low, the lowest they’ve seen in 9 years. While it still has some of the best prices relative to other varieties, the difference isn’t as big as it was before.

The fall in prices is more notable in the following graph, which shows the progression of prices throughout recent weeks as compared to the last four seasons. Here, we are able to see the abrupt fall in Honeycrisp prices in the market relative to previous seasons.

In the upcoming weeks, we should be attentive to how prices behave. The introduction of new varieties like Cosmic Crisp could have had an effect on Honeycrisp and made the market more competitive. This would make it difficult for Honeycrisp prices to bounce back.

This begs the question – is this the end of the reign of the Honeycrisp in the U.S.?

Written by: Cristian Crespo
Original published in FreshFruitPortal.com on February 04, 2020 (Link)