“Despite their smaller size, Ventura blueberries proved to be more resistant and suitable for export”

Overview of table blueberries from Peru in the U.S. market, complemented by charts from Agronometrics. Original published on January 15, 2025.
The latest blueberry season in Peru has been marked by adverse weather conditions, including harsher night temperatures, which have taken a toll on the fruit’s size. However, growers have managed to make up for this situation with greater production.
“Despite this, we have been able to keep up our standards thanks to our choice of varieties. We started with the Biloxi but quickly switched to the Ventura because it is a more resistant variety. Despite their smaller size, Ventura blueberries have proved to be more resistant and suitable for export, offering advantages in both quality and logistics,” says Frank Remigio Erazo, general manager of RS Peruvian Business.

Source: USDA Market News via Agronometrics.
(Agronometrics users can view this chart with live updates here)
“This variety, widely recognized for its capacity to withstand long journeys, has allowed Peruvian producers to maintain their competitiveness in different markets. With major markets such as Central America and Colombia, we are getting ready for a year-round supply. We are about to start working with the Éxito supermarket chain in Colombia, which represents a big step for us in the consolidation of Peruvian blueberry exports in the Latin American market,” says Remigio.
Prices have been volatile. “During the season, purchase costs at source have fluctuated between 8 and 25 soles per kilo, stabilizing at 11 soles towards the end of the season. Despite fluctuations, the market has shown signs of stability, with opportunities for sustained growth. Furthermore, the entry into Colombian supermarkets is strengthening our capacity to supply all year round and diversify our export destinations.”
Hass avocado: high expectations in a competitive market
“Our next Hass avocado season is scheduled to start between January 20 and 25, with the prospect of exporting 50 containers to Europe. This market’s conditions are strict, but it remains an important destination due to its high demand and competitive prices. Success lies in rigorous monitoring in every link of the chain, from the field to the packing plant, and ensuring that the predominant medium and large sizes meet the expectations of international clients,” says the head of the exporter.
“The early flowering phenomenon known as ‘flor loca’ has led to an increase of between 10% and 15% in the production; however, smaller calibers present a challenge in terms of acceptance, especially in Europe, where buyers prefer larger sizes,” says Remigio.
The News in Charts is a collection of stories from the industry complemented by charts from Agronometrics to help better tell their story.
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